Tuesday, June 8, 2021
12:00pm - 12:15pm
Welcome to EVMC Virtual
12:15pm - 1:00pm
How to Diversify Your Organization
1:00pm - 1:50pm
General Session: The Rise of TikTok & Its Impact on the Live Touring Industry
2:00pm - 2:50pm
A Conversation with Dave Grohl
3:00pm - 3:50pm
General Session: The Move to Mobile - All You Need in the Palm of Your Hand
Presented by: Ticketmaster
4:00pm - 4:50pm
General Session: Music X Brand Partnerships: An Evolution Here To Stay
Presented by: EventHub
5:00pm - 5:30pm
General Session: How (And Why) to do Email Marketing Right
Presented by: Conversion Digital
Wednesday, June 9, 2021
12:00pm - 1:00pm
A Conversation with Jeanie Buss, CEO & Governor, Los Angeles Lakers
1:00pm - 1:50pm
General Session: Evaluating Your Marketing Mix: How will your marketing allocation change to match new consumer behaviors?
2:00pm - 3:00pm
Sponsor Showcase
2:30pm - 3:20pm
General Session: Safe & Sound - PR Strategies for Reopening Your Venue to Fans
3:30pm - 4:15pm
Workshop: Building Your Resume
3:30pm - 4:15pm
Breakout Room: Premium Ticket Sales
3:30pm - 4:15pm
How to Prep Your Spokesperson for Reopening
Breakout Room: PR
4:15pm - 5:00pm
Breakout Room: Rebuilding and Redefining Group Sales
4:15pm - 5:00pm
Breakout Room: The Value of Social Intelligence for the Event Marketing Industry
Presented by: NorthStar Solutions Group
4:15pm - 5:00pm
Workshop: Sharpening your Job Interview Skills
4:15pm - 5:00pm
Breakout Room: Powering Your Venue Experience: A Streamlined Approach
Presented by: Sportsdigita
5:00pm - 5:30pm
General Session: Fan Engagement - Why Do I Want to Sit Through a 3-hour Event?
Presented by: Factoreal
8:00pm - 10:00pm
EVMC Mixer
Presented by: Over the Top Marketing
Thursday, June 10, 2021
12:00pm - 12:50pm
A Conversation with Louis Messina, CEO of Messina Touring Group
1:00pm - 1:50pm
General Session: Climate Positive Touring Initiatives - It’s Easy Being Green
2:00pm - 2:30pm
Sponsor Showcase
2:30pm - 3:30pm
Adventures in Venueland LIVE Podcast Recording
3:30pm - 4:20pm
General Session: Diversify Your Venues with Actionable Change
4:20pm - 4:50pm
EVMC Impact Awards & Closing Remarks